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NEW!
Internet Pop-ups and what to do about them.
It's a common problem. The internet is flooded with
advertisements for software to combat the spyware problem. If you think
this might be a problem for you …
NEW!
Cold & Flu Season brings more than just COLD VIRUSES
The Cold & Flu Season brings more than just COLD VIRUSES.
Even if you think you may not have a computer virus you may want to read
this …
Growing your
business - Does your phone ring often enough?
Does
your telephone ring often enough? Do you wish more customers would walk
through the door? Could you be doing more to increase sales? How
do we create some impact and drive revenue upward?
These are questions we all think about, and for some of
us it is everyday ... and for others ... only when the pressure
is on.
Direct Marketing - Not just junkmail anymore!
Such a dirty word "junkmail"
But the fact remains, that direct mail is effective. That's why companies
spend billions doing it. But direct mail is really a "component"
of a much larger part of your sale and marketing strategy, which is in
effect, DIRECT MARKETING.
Yellow Pages TIP
Each year we all evaluate our yellow pages advertising. And boy
those sales reps are good! They always give you an incentive to go bigger
or add colour. So you wonder, Is bigger better? What about colour?
What will our competitors do? And what about the Phone Guide? They both
tell me that their book is used more than the other one.
You can keep your ad to a reasonable size and drive
them to a quality web site that is rich in content. Make your web site
address clear. Give them a chance to find out more about you. When they
visit your site you will have a captive audience. (They aren't comparing
your ad in the yellow pages book to the company in the next column.)
Avoiding SPAM - An ounce of prevention is worth
a pound of cure
We often get asked the question about how to get rid of the junk email.
And the fact is, that the best way is to avoid it from the beginning.
Once you get onto a commercially sold email list, you will end up with
an ever increasing amount of junk mail in your inbox. This email is called
SPAM
The Web Is A Marketing Technique
In business, the use of the web is often misunderstood. Thoughts seem
to circle around advertising. "My web site will reduce my advertising
costs and bring me lots of new customers." For the most part, this
is not true because you still have to drive business to your site in much
the same way as you drive sales.
Web Site Check-Up
While we all recognize the impact that the web has had on our lives, we
may not necessarily keep our sites and their content current. Visitors
to your site may be turned away by out of date content. To help keep your
site current, we have developed a short web site check-up.
Now Supporting New Search Engines!
Want to see how you rank in the major search engines? Choose two
keywords, and we'll do the searching for you. If you like, we'll even
search for a competitor's site! Submit for your free report.
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